The discussion around sustainability in supply chain continues in this episode of Rethinking Supply Chain podcast with host John Abrams of Venzee and Diana Chen. John and Diana turn the tables on supply chain and evaluate the impact of consumer behavior on sustainability goals.
It’s easy to vilify corporations for their inattention to eco-friendly or green initiatives. As consumers, we often use commitment to sustainability as a key factor in making buying decisions. However, these large organizations exist for one primary purpose: to deliver goods to us, the consumers.
These corporations can optimize sustainability in their efforts to get product to us, but when it’s time to return a product, consumers have very little control over the shipping process beyond dropping a box off at a shipping point.
Listen now to learn more about how manufacturers can help consumers out by providing better, more accurate product information from the beginning, and hear Diana’s take on what happens when what’s on the website doesn’t quite match what’s in the box.
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See you in the next episode.